Sony Pictures tapped 360-degree virtual reality marketing to promote its new film “Escape Room.” Sony teamed with OmniVirt for its VR/AR platform to distribute the 360-degree ads across relevant media ...

Sony Pictures promoted the psychological thriller "Escape Room" with a banner ad that users can click to access a 360-degree experience based on the film. The immersive experience shows themed rooms ...

With most out-of-home entertainment experiences unraveling during pandemic lockdowns, leisure facilities have been forced to devise alternative experiences to connect with their audiences in the home ...

Sony Pictures has launched an interactive 360-degree ad campaign for its new film Escape Room, in collaboration with a VR/AR ad platform OmniVirt, and creative agencies, Pretty Big Monster and ...

Columbia Pictures is giving fans the chance to test out their puzzle-solving skills and immerse themselves in real-life situations from its new "Escape Room" film, which centers on six strangers who ...

While real-life escape rooms are always going to be the most immersive experience, when it comes to affordability and accessibility, virtual escape games always take the cake. No matter what console, ...

Escape Room is a 2019 American psychological horror film following a group of people who are sent to navigate a series of deadly escape rooms. A sequel, Escape Room: Tournament of Champions, was ...

Escape room games not only make for a fun night-in, but did you know that playing games actually has a ton of benefits for your mental health? Studies have shown that solving puzzles, like the riddles ...