From self-consciousness over being a generalist to worries about not owning the 4Ps, some B2B marketers fear their skillset is not up to scratch.

Brandon Galarita is a freelance writer and K-12 educator in Honolulu, Hawaii. He is passionate about technology in education, college and career readiness and school improvement through data-driven ...

LinkedIn reports a rebound in marketing jobs, highlighting in-demand roles and a growing emphasis on collaborative skills. Marketing job postings are up compared to last year, with B2B roles growing.

Digital marketing basics is an essential skill for leaders and non-management professionals, regardless of being actively involved in the marketing department or not Digital marketing is one of the ...

In today’s fast-paced, data-driven world, marketing professionals must demonstrate a broad range of expertise to stand out and secure six-figure career opportunities. Building a strategic marketing ...

LinkedIn publishes a new report on the most in-demand skills based on analyzing job postings. The top 20 skills are featured in 78% of postings. Data in the report was compiled over the past three ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. Core digital skills marketers rely on have improved but that the ...