For decades, customer service was treated as a cost to be minimized — a department that existed to fix problems rather than fuel progress. But in today’s connected economy, every customer interaction ...

Sales have traditionally served as the major metric for measuring success. Although certainly important, trying to hit a specific revenue figure while disregarding other indicators may not bring you ...

Today’s business environment is tough — as such, customer success has become a crucial aspect of generating revenue. It’s no longer enough to simply acquire new customers; retaining and expanding ...

Affinity's Co-Founder, Ray Zhou, wants to bring relationship intelligence to the world because every opportunity begins with a relationship. Finding product-market fit (PMF) is one of the greatest ...

The tech industry has created many new roles over the years, each designed to address specific challenges or opportunities. Chief Revenue Officers (CROs), for example, have proven effective by ...