To unify digital, data and operational excellence across the company, Coca-Cola is creating the new role of chief digital ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows a passage being written in an old-timey typeface until there’s a reference ...

While there aren't many brands that can get away with 'debranding' their ads, we've seen a few such as McDonald's try ditching their logo in recent months. But perhaps the most famous example dropped ...

Coca-Cola is ready to announce its fiscal fourth-quarter earnings soon, and analysts project a single-digit profit growth.

The workforce reduction is set to begin at the end of February, according to a WARN Notice filed with the state on Dec. 30.

The latest collaboration between adidas Originals and Coca-Cola serves as a high-octane reminder of the “logo-mania” era, ...

Here are 15 companies recently named as the most valuable in the world. Sept. 30, 2013 — -- intro: The most valuable brands also happen to have company logos more recognizable than many of the ...

When you buy through links on our articles, Future and its syndication partners may earn a commission. Credit: Coca-Cola / forpeople Branding nutritional drinks can present a dilemma. Often brands ...

Coca-Cola said Wednesday that its chief operating officer will become its next CEO in the first quarter of 2026. The Atlanta beverage giant said its board elected Henrique Braun as CEO effective March ...

Coca-Cola has issued a voluntary recall of three of its popular sodas. In a notice posted to the U.S. Food and Drug Administration's (FDA) website on Oct. 20, the brand outlined the affected products ...

Logos are everywhere. They’re printed on your shirt, stamped on your morning coffee cup, and glued to your phone. We interact ...

Few companies do a better job of advertising their products and marketing their brands. Coca-Cola’s business model isn’t quite what it seems to be on the surface, bolstering profitability. Its ...