A Nevada woman has filed a class-action suit against Colgate-Palmolive, claiming that Colgate's Optic White toothpaste is based on "false hope" because it fails to naturally, deeply whiten teeth as ...

The ADA Finds Colgate® Optic White® Advanced Sparkling White® Toothpaste Safe and Effective to Whiten Teeth - Going Beyond Surface Stains, to Deeply Whiten, Unlike Ordinary Toothpaste. NEW YORK, Jan.

Everyone wants a brighter, whiter smile, right? As a society, we’re constantly bombarded with images of celebrities, models and politicians with perfect, photo-ready teeth, which in turn makes us want ...

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"We are thrilled to collaborate with IU, the Queen of K-pop, a partnership poised to make a significant impact with beauty enthusiasts across Asia and globally," said Samir Singh, EVP Marketing, ...

The new tooth-whitening algorithm allows shoppers to simulate the results of Colgate’s Optic White Overnight Teeth Whitening Pen in seconds. NEW YORK--(BUSINESS WIRE)--Perfect Corp., the leading ...

When the dress code is a ‘splash of red’, you know you’re going to be in for some bold, bright and super-chic looks—and Colgate Optic White Stakes Day certainly didn’t disappoint over the weekend. The ...

Visiting a dentist for a professional teeth whitening treatment isn't always in the cards — sometimes it doesn't fit within your busy schedule or budget. But there are plenty of at-home alternatives ...

SINGAPORE - Media OutReach Newswire - 14 March 2024 - Colgate launches its first purple toothpaste, the Colgate Optic White Purple that instantly colour-corrects yellow tones* with the very first ...

There are lots of 2014 resolutions being tossed around right now, most of which are probably inspired by the desire to get fit and healthy. For that, we recommend our 14-Day Slimdown, duh! But if ...

(MENAFN- Media OutReach Newswire) IU's Beauty Hack for a Whiter Smile SINGAPORE - Media OutReach Newswire - 15 August 2025 - Colgate-Palmolive has launched a new campaign for Colgate Optic White ...