As the real-life impact of the CrowdStrike and Microsoft outage continues to unfold, one thing is clear: building crisis communication strategies is an essential part of leadership. It’s a step that ...

Communicating strategy is a critical aspect of driving success in any organization. Yet, according to Korn Ferry, as many as 90% of senior executives admit that they don't achieve all their strategic ...

Lis Anderson is founder and director at PR consultancy AMBITIOUS. An experienced agency MD with 25 years in the communications industry. Stakeholder engagement is integral to the success and growth of ...

For years, your company has made good choices and positively impacted the communities and employees it serves. You have a stellar reputation — perhaps even a Pillar Award on display — and your ...

You only have to look at global brewer Anheuser-Busch InBev, which saw sales drop by 26 percent in 2023 following consumer backlash to an influencer campaign, to understand the importance of a good ...

To achieve success, organizations of all sizes across industries need to be adaptable to change. While change is constant in almost every organization, managing change is easier said than done.

Integrated communications can have a positive outcome on business results, such as increased revenue, improved customer loyalty and better brand reputation. Yet, believing integrated communications is ...

Opinions expressed by Entrepreneur contributors are their own. Modern business society places a progressively greater emphasis on establishing a unified corporate culture as a way of boosting the ...

Many professional roles revolve around communication, with understanding audiences and delivering effective messages being the core responsibility for a variety of career paths. Marketing and ...

Enhance your career with our online Graduate Certificate in Strategic Communication Management. In just nine credit hours, you can develop advanced skills in planning, executing and evaluating ...

Businesses must embrace mobile-first strategies and use 5G, AI and data-driven insights to deliver secure and real-time customer experiences. Mobile devices dominate global internet access, reshaping ...

The question is no longer whether, but when your organization will suffer a consequential cyber incident. A crisis communications plan is mandatory to protect your business. Incident response isn’t ...