The YouTube beauty guru era might have come and gone but playing around with makeup is forever. It's easy to spend hours experimenting with shapes and color schemes. Add a bit of drama here and there ...

Every eye shape has its own features, and the right lash extension style can balance or highlight them in subtle ways. Each style changes how the eyes appear; some draw focus to the center, while ...

Thin, lifted eyeliner and wispy lashes help open the eyes, while heavy liner, low crease placement, and thick lashes can ...

Lashes have quietly become the defining detail of modern beauty—the small yet powerful touch that brings balance, lift, and personality to the face. Yet here’s the truth many overlook: not every lash ...

They say eyes are windows to the soul but if social media is anything to go by, we're increasingly obsessed with their shape, rather than whether or not it's possible to tell what a person is thinking ...

Applying drugstore mascara is a quick and easy way to lengthen the appearance of your lashes and make them look thicker and bolder. But sometimes, mascara just doesn’t cut it, am I right? Whether ...

From eyeliner to eyeshadow, mastering eye makeup for hooded eyes can be difficult. The reason? “It can be difficult to apply shadow to this eye shape because the shape is different when the eye is ...

I don’t know when I first started thinking bigger eyes were better, but it felt like a fact of life—like knowing Disneyland was a happy place, and Mary-Kate was the sporty twin. It was my eye shape, ...

Discover seven quick makeup tricks to lift and open hooded eyes. Beginner-friendly, expert-approved and perfect for creating ...