For children, playing is a transformative and liberating activity. As a concept, this is especially important for Black children, who are “routinely adultified, dehumanized, criminalized, and at times ...

LEGO wants to remind American girls that they've got limitless potential, whether on the soccer field or building rocket ships. So with a new "Play Unstoppable" campaign, the company is unleashing a ...

SEATTLE — World-class soccer player Megan Rapinoe is part of LEGO's new campaign to promote and inspire children to play. It aims to challenge stereotypes around play and creative building, and ...

The Lego Group has unveiled a brand platform that celebrates what happens when girls are given the opportunity to play. “Play unstoppable” was inspired by research commissioned by The Lego Group ...