ReXtorer on MSN

100-year-old WW1 trench lighter restored - the ASMR is addictive

A century-old WW1 trench lighter, covered in rust and grime, finally gets a full ASMR restoration. Every scrape, polish, and ...
Marketing Dive

Zippo celebrates lighter's iconic click with Buzzfeed ASMR video

Zippo partnered with Buzzfeed to produce a video for the publisher's YouTube channel that documents people creating their own ASMR (Autonomous Sensory Meridian Response) content, per a news release.
CNET

Zippo trademarks lighter click noise, celebrates with ASMR video

Freelance writer Amanda C. Kooser covers gadgets and tech news with a twist for CNET. When not wallowing in weird gear and iPad apps for cats, she can be found tinkering with her 1956 DeSoto. The MGM ...
Business Insider

Zippo Celebrates Its Signature 'Click' as Sound Trademark Is Secured

Zippo explores the phenomenon of ASMR with exclusive videos unveiling the iconic windproof lighter as the ultimate trigger Classic American brand Zippo today ...