Jaguar Land Rover (JLR) has been doing some rather, uh, interesting things when it comes to branding. We all remember the puzzling “Copy Nothing” video and the questionable rebrand that accompanied ...

Since it launched its first vehicle in 1970, the Range Rover badge has become an iconic status symbol. You can’t miss the classic Range Rover look. With its first EV due out later this year, the ...

JLR revealed a new Range Rover emblem with overlapping Rs and gold finishes. The logo won’t replace the Range Rover script or the traditional Land Rover oval. The brand says the emblem is meant for ...

A new logo and pattern have been developed for the storied luxury SUV brand, but we're not so sure it was worth the effort. Jaguar Land Rover (JLR) has been doing some rather, uh, interesting things ...

Range Rover revealed a new logo at a recent investor meeting. Well, two logos really: A little one with an R stacked on top of an inverted R, and a repeating R pattern that looks like it was cribbed ...

Luxury car brands are always evolving, but some transformations are quieter than others. While Jaguar’s recent rebranding stirred plenty of conversation, Range Rover’s latest design update is taking a ...