Cola’s seasonal spots have been closely tied to handcrafted visuals and nostalgic storytelling. This year, however, the ...

When Coca-Cola releases its annual ad spot starring the man in red, that's when you know the holidays are approaching. Once a cherished commercial, the soda company's advertisement was met with ...

Coca-Cola released new holiday commercials developed with generative AI and guided by “human storytellers.” Viewers criticized the look and feel, with viral comments urging Coke to use human artists ...

It's no secret that we're not fans of the 2025 Coca-Cola advert. The fizzy drink pedlar has churned out an AI-generated slop-fest for the ages, one that featured a differently shaped Coke lorry in ...

For a few weeks last November, no villain loomed larger over Madison Avenue and social media that polices it than Coca-Cola. The company's "Holidays Are Coming" spot, an homage to a classic 1995 ad, ...

Coca-Cola has once again used generative AI for its holiday advertising, rolling out a new Christmas campaign, despite criticism leveled at last year’s AI-generated spots. The new commercial, titled ...

Forbes contributors publish independent expert analyses and insights. I write about Corporate Reputation, Comms Strategy, and Marketing. Coca Cola launched a new AI-produced Christmas ad. Consumers ...

Coca-Cola has just released its latest Christmas ad (above) and just like last year’s effort, it’s deployed a slew of generative-AI tools to create it. A nod to Coca-Cola’s famous 1995 Christmas ad ...

Coca-Cola has released two new holiday advertisements created with artificial intelligence technology, reigniting debate about the role of AI in creative marketing. The commercials launched Monday and ...

Hometown Coca-Cola has long been a marketing behemoth, from Super Bowl spots to its iconic holiday ads featuring Santa Claus and precocious polar bears. But Coca-Cola’s first advertisement was far ...

Forbes contributors publish independent expert analyses and insights. Cortney Harding is an expert in VR, AI, and the future of work. FRANCE - DECEMBER 01: Coca-Cola exhibition, art or advertising in ...