This week’s episode of the restaurant finance podcast continues our examination of the impact AI is having on the ...

Restaurants develop marketing strategies to learn how to meet the needs of their target customers in such a way that they return and spread the word. When finances are tight, a family may choose to ...

In today's day and age, if you're not playing the marketing game, your restaurant is likely out of touch. From local online ads to geofencing and social media, there are a myriad of restaurant ...

Most restaurants close within the first five years of opening their doors -- a harsh reality and huge risk for even the most seasoned restaurant owners. That's why it's even more important for small ...

WASHINGTON —Nation’s Restaurant News honored the year’s most creative television and radio commercials with its Restaurant Advertising Awards, presented during the 2008 Multi-Unit Foodservice ...

Just as customers have different styles of restaurants to choose from, restaurant owners can choose from a variety of marketing strategies that appeal to different types of patrons. Most restaurants ...

Technology is increasingly becoming an important part of restaurant marketing. For over a decade, Fortune 500 companies have been harnessing the power of tech like artificial intelligence (AI), but it ...

Competitive advertising is back, with three major restaurant chains having recently debuted campaigns using direct or thinly veiled comparisons between their own brand offerings and those of rivals.

Running a restaurant in today’s digital world can be a daunting task, even for the most seasoned restaurant owner. The explosive growth of social media and smartphones allows your target audience to ...

There are more than one million restaurants in the United States, according to data from the National Restaurant Association. With that much potential competition, how do you cut through the noise?