As advertisers continue adding streaming to their budgets, connected TV (CTV) has quickly become the centerpiece of the modern media strategy. With better targeting and more measurable outcomes, CTV ...

Choosing the best streaming service for sports isn't easy. Not every service carries the regional sports networks needed to watch the games you might want to catch. Case in point: Boston-area hockey ...

The sports media sector continues to undergo rapid change, with streaming aggregators attempting to reconsolidate for greater ef­ficiency but still falling short of traditional broadcast models in ...

Sports betting has become increasingly popular across the United States, but not every state has legalized it. There are 39 states, in addition to Washington D.C., that have some form of legalized U.S ...

Netflix has been crushing it with one-off sporting events that have become must-see TV. So why isn’t it going all in on sports? Streaming brands have long thought of sports programming as one way to ...

Oh Online fantasy sports facing an uncertain future in California. California's Attorney General Rob Banta is soon expected to release what's called *** legal opinion, deeming the platforms illegal in ...