Picture this: you’re an e-commerce brand or Amazon seller searching for the perfect influencer to promote your product. You ...

Jeffs' Brands Ltd ("Jeffs' Brands" or the "Company") (Nasdaq: JFBR, JFBRW), a data-driven e-commerce company operating on the Amazon Marketplace expanding into the global homeland security sector ...

The launch of the Keurig Coffee Collective is a premium coffee line crafted by five internal experts the company calls ...

The sense of a stable middle ground is eroding across an industry at a point of contraction, with many displaying mixed feelings about marketing’s future.

In an increasingly divisive atmosphere, some advocacy groups are looking to knee-cap companies they don't see eye-to-eye with politically. That affects multiple publicly traded stocks that are ...

Google's AI Mode checkout aims to reduce friction, but retailers question what it means for brand control, cross-sells, and ...

Spangle AI, a new Seattle startup that helps online retailers build customized shopping experiences in real-time, announced a ...

Executives from NBCUniversal, Amazon's AWS, Adobe and ad agency WPP discussed on a CES panel the balance between leaning into ...

Premium tequila brand Patrón unveiled a new, slimmer bottle that's easier to hold and better for the environment. The new glass bottles weigh 8% less than the old design, allowing transporters to use ...

Nexstar has launched Nexstar Brand Studio to produce custom content for marketers with an emphasis on material that leverages the station group’s massive local and national footprint. Among the first ...

Amazon is being forced to repeatedly learn a lesson: use AI slop, and get people yelling at you until you don't. Reading time 3 minutes Prime Video has pulled an AI-generated recap video of Fallout ‘s ...