Forbes contributors publish independent expert analyses and insights. Kiri Masters covers trends in retail media and marketplaces. Amazon's new "Buy For Me" feature represents a stunning departure ...

Amazon Prime members will soon need to meet a much higher threshold for free delivery with online grocery orders. Amazon plans to raise the minimum order size for free Amazon Fresh grocery delivery ...

Amazon has started testing another AI-powered feature called "Buy for Me," which allows the e-commerce company to make purchases for you from other websites. Specifically, from the actual website of a ...

Back in February, Amazon announced an interesting new test that would show you products from other retailers’ sites. Now, the company is taking things even further: Amazon’s new “Buy for me” feature ...

Online shopping gets another AI-powered upgrade from Amazon with its new "Help Me Decide" tool that will assist users whenever they feel indecisive. Instead of getting stuck deciding on which products ...

The e-commerce giant is ending a program that let Prime members share free shipping with a family member who lives somewhere else. Here’s what to know. By Karen Weise Karen Weise has covered Amazon ...