Pomelli, a Google Labs & DeepMind AI experiment, builds a "Business DNA" from your site and generates editable branded campaign assets for small businesses. Pomelli scans your website to create a ...
For CPG marketers, accurately measuring the return on investment (ROI) of promotions remains a struggle, especially for the in-store purchases that still make up about 80% of sales, despite the growth ...
NEW YORK (Reuters) -Snack maker Mondelez is using a new generative AI tool to cut costs for the production of marketing content by 30% to 50%, a senior executive told Reuters. The packaged-food ...
Mondelez International (NASDAQ:MDLZ) sees an opportunity to use generative AI tools to cut marketing expenses significantly. A senior executive told Reuters that an AI tool developed with Accenture ...
With the launch of its new AI-powered creator discovery tool, influencer marketing platform Superfiliate aims to change that. The Venice, California-based company, which was founded in 2021 by Anders ...