A brand is what people believe about you before you enter the room, and especially when you’re not there to correct them.

For most of history, design was the last step in starting a business — something entrepreneurs invested in once the idea was ...

A clear, memorable logo is one of the simplest ways to make your business stand out online, and it can shape how visitors ...

Design for every audience using Nano Banana Pro, from Japanese layouts to accessible labels, reducing rework while keeping ...

Lufthansa Group has unveiled a new brand identity as part of its efforts to “evolve from a group of airlines into an ...

Ageas Federal Life Insurance unveils a new brand identity. This marks a significant step in their transformation journey. The ...

The refreshed expression introduces a contemporary visual identity, a digital-forward customer experience, and the brand’s ...

Firebase Studio integrates frames and motion, then exports WebP assets, helping beginners create a clean, animated, ...

Havas London’s chief design officer explains why system thinking, brand expression and radical digital exploration are ...

Jaguar’s attempt to reinvent itself as a sleek, all-electric luxury brand is colliding with a mounting design backlash that ...

For a long time, B2B brand managers believed that the benefits of sonic identities belonged to B2C companies. Unlike consumers, B2B customers supposedly made decisions based on fact and functionality, ...

Design Bridge and Partners has created a bold new corporate identity and refreshed purpose for Tiger Brands, one of Southern Africa’s largest FMCG manufacturers.