Discover practical strategies to build brand awareness, attract loyal customers and stand out in a close-knit community.

Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

Social media can be a very useful and valuable tool for small businesses looking to increase their visibility and customer base. A workshop hosted at the Dothan Area Chamber of Commerce on Wednesday ...

To make every marketing dollar count, small businesses will want to avoid these mistakes when promoting their products and services. Many, or all, of the products featured on this page are from our ...

Creating personalized experiences helps build stronger customer relationships and enhances brand loyalty. Actively gathering and acting on customer feedback helps small businesses improve their ...

You've made your dream of starting a small business a reality. Now it's time to take things to the next level. Whether you're looking to enhance customer experience or form new partnerships, these 12 ...

EVANSVILLE — This year's Small Business Saturday is set for Nov. 29. Here's how to participate in local events for the day, as well as earlier setups. Small Business Saturday in Downtown Evansville ...