Bricks & Minifigs Richmond Southside in Midlothian, Virginia, is highlighting its Buy, Sell, and Trade program as residents ...

Buoyed by the popularity of the ubiquitous collectible dolls and capitalizing on the "kidult" trend, Pop Mart overtook Lego ...

If you’re shopping for refreshes on a budget, there are plenty of affordable must-haves across categories at Amazon right now.

Lego released its first-ever Pokémon-themed sets last week. Within hours of preorders opening, scalpers had moved in.

Lego Icons released an Artemis launch set that goes for $249.99 and is currently on backorder. This Technics set, by contrast ...

AI is reshaping brand strategy. As agentic AI scales content marketing, brands must build entertainment fields, creating loyalty and gravity beyond transactions.

The first is a really big one: the LEGO SMART Play system, which launches on March 1, is one of the most significant ...

LEGO and Pokémon have officially announced their first-ever collaboration, introducing a lineup of collectible Pokémon LEGO ...

The Danish brand's Golden Retriever Puppy set? A 2,102-piece emotional experience disguised as a building project. It's not ...

Lego and Pokémon announced their first-ever collaboration, unveiling three premium display sets, including one that has ...

Love it or hate it, Lego's Smart Brick has elicited strong reactions from its adult fanbase as they process the analog ...

After it floored many of us at CES 2026, the question now is where to buy Lego Smart Play. The all-singing, all-dancing tech ...