When it comes to modern marketing, I have found that having a distinctive face and voice for your brand is a must. On one hand, this could very well be the CEO or any other high-level executive. On a ...

It is easier to lose loyalty than many people think. If you make an error your client may no longer be a fan. If there is a change in personnel, the personal ...

The memories of experiences are more important to future customer loyalty behaviors than what actually happened in the experience. This is the harsh reality of customer experience and a pivotal aspect ...

B.D. Dalton II, Lazy Overachiever, deal-maker, author and podcast host of Grow Sell and Retire, Director at Rockfine Group. Let's talk about David. He's been shopping at the same grocery store for 12 ...

TROY, Mich.--(BUSINESS WIRE)--Perennial brand loyalty leaders including Toyota, Honda and Lexus have each been able to grow their respective shares of loyal customers amid stagnation experienced by ...

Amid privacy data concerns and economic pressures for consumers and businesses alike, more brands are turning to rewards programs and loyalty apps to attract new customers and encourage repeat ...

We may earn a commission when you click links to retailers and purchase goods. More info. After informing so many loyal customers last week that they would be losing their loyalty discounts, Verizon ...

Why B2B marketers need to prioritize customer loyalty and retention alongside new business to sustain revenue growth in a SaaS-driven market. After sale blind spot. Focusing only on acquisition ...

T-Mobile is reportedly offering customers free bill credits to reward them for their loyalty. The offers can reportedly be claimed by contacting T-Mobile’s customer service representatives. The ...

The illustrious fashion house may still be strong financially, but stormy weather is lurking, as loyal customers of the brand ...