Clickbait relied on curiosity. Rage bait relies on us, knowing that if content makes you angry, you spend longer with it, share it more often, and return to the platform quickly.

In holistic philosophy, dark meets light, hot meets cold, and opposites coexist.

Our Gemara discusses the ritual impurity incurred by those who burn certain sacrifices outside Jerusalem, including Yom ...

Rage bait” has been named the word of the year by the Oxford University Press. It means social media content that is designed ...

Spotting a lie isn’t about obvious gestures or single behaviours. It comes down to noticing patterns—shifts in tone, timing, ...

The Vault is approaching its one-year anniversary, so now is the perfect time to take another look at the stories that hide ...

A scientific analysis of Taylor Swift’s musical catalog reveals that the romantic messages embedded in her lyrics vary ...

The neon lights of Miami have witnessed many things but on Friday night, they flickered over a spectacle that felt less like ...

In the past, left-wing populists, and populist left-wing movements, have scored political successes. Why do their ...

Experts say anger is a natural emotion with an important purpose. The real risk lies not in feeling it, but in how it’s ...

In Avatar: Fire and Ash, Worthington returns as Jake Sully, the human-turned-Na'vi leader who finds love with Neytiri. The ...

Robert Thompson remembers as a kid seeing Coca-Cola ads with the iconic rosy-cheeked, red/white-suited Santa Claus designed ...