Does your organization need branding, positioning or both? While there’s plenty of overlap, and the terms are often used interchangeably, I believe branding is more focused on emotion, visual identity ...

One of the most important aspects of marketing and communications is influencing the way customers (and potential customers) experience your brand. What comes to mind when they think of your brand?

‘Smart Ideas for Your Home’ took ten months in development and followed an in-depth brand ‘health check’ carried out by Morphy Richards and communications research agency, Hall & Partners. Developed ...