A decade-long creative partnership shows how premium video production and consistent brand storytelling can fuel ...

AppLovin's key growth drivers include Axon Manager's self-service ads and e-commerce expansion, but both are in limited rollout. See why I rate APP stock a Hold.

Netflix has its fair share of criticisms leveled against it, including its recalcitrance in providing physical media releases ...

Mark Dixon recalls his year as Boston's new lead singer, a job that never came to fruition, in a fascinating new YouTube ...

In a marketing push that kicks off with a new 60-second spot airing on ESPN during the College Football Championship Game, Heineken’s Dos Equis has rehired Jonathan Goldsmith to play the Most ...

She left her hometown without a concrete plan. Mi Nguyen now finds purpose as a storyteller who thrives under pressure, ...

In this environment Harry Ead, head of creative at DixonBaxi, identifies critical thinking as an essential skill to sharpen ...

Even if you’re not starting an advertising agency, odds are you or someone at your business is responsible for the company’s ads and marketing. It’s important to brainstorm creative ideas regularly or ...

The creative strategy focuses on humanizing the impact of global aid through punchy, relevant copy and evocative imagery.

Treasure Data's Marketing Super Agent is a multi-agent AI orchestration system that helps marketing teams plan, create, and execute the full lifecycle of marketing.

Scratch and sniff is an offshoot of microencapsulation technology developed in the 1960s for carbonless copy paper. Fragrance ...

Say you’re a cyclist training for your first 100-mile century ride. You’re Googling training plans, reading Reddit threads, ...