A federal judge ruled last year that the tech giant had cheated publications out of ad revenue. Now those publications want ...
Google’s new data transmission controls let advertisers fine-tune how ad and analytics data flows when user consent is limited.
A little-known Google Ads setting can allow Google to add unapproved imagery to location-based ads, raising brand control ...
First, senior creatives and strategists told us how the big picture of advertising’s outputs is shifting; then, media bigwigs ...
These conversations reveal how top practitioners are adapting strategy as platforms prioritize automation over transparency.
Jetpack’s Year-in-Review is the best “newsroom lens” we have: what content was read the most, how people found us (search, Google News, social), when readers show up, and device habits. Jetpack can ...
Google has confirmed there is a bug with Google Ads dynamic remarketing tracking where the data is not flowing into the reporting. Adesh, from the Google team, responded that the Google "teams are ...
I often see people claim "Facebook is dead," but as someone who manages digital advertising campaigns for seven-figure direct-to-consumer (DTC) brands, I can tell you that's false. In my view, ...
Google has started rolling out ads in AI mode, which is the company’s “answer engine,” not a search engine. AI mode has been available for a year and is accessible to everyone for free. If you pay for ...
There have never been more options for things to buy. Google is betting AI is how shoppers will make decisions. There have never been more options for things to buy. Google is betting AI is how ...