Salesforce is the most popular customer relationship management (CRM) software in the world, and it just launched a free forever plan that offers basic sales and customer service functionality for ...

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

CRM leans on Data 360 to counter slowing growth, integrating AI tools to boost higher-value contracts as revenue growth cools ...

Customer relationship management (CRM) software is designed to help businesses capture leads, communicate with customers and grow revenue. While some CRM platforms offer comprehensive solutions for ...

Business growth often hinges on small decisions that, in the moment, may seem to garner only marginal improvements. Over time, these decisions prove to be vital stepping stones to success. Matthew ...