No One’s Buying? Maybe Consumers Are Just ‘Choiceful,’ Executives Say.

The framing is the latest spin that executives are adopting to justify lackluster shopping, said Sucharita Kodali, a retail ...
IEEE

Bibliometric Analysis to Explore the Influence of Artificial Intelligence on Consumer Behavior and Marketing Research: A Comprehensive Review and Suggestions for Future Exploration

Abstract: In the nexus of AI, marketing, and consumer behavior, a systematic consolidation of the theoretical and practical implications remains elusive. Addressing this, our study embarks on a ...
Detroit Free Press

Vibrant Publishers’ Digital Consumer Behavior Essentials Now Available for Early Review on NetGalley

Author Filippo Marchesani shows how algorithms shape every click and equips marketers with a practical, ethical lens for understanding digital behavior. As artificial intelligence and algorithmic ...
Forbes

How AI And Neuromarketing Help Us Better Understand Consumer Behavior

Dr. Bin Tang, Founder & CEO of Noah Digital, is an internationally recognized AI & digital marketing leader & author of “Local to Global.” Marketing has always been about understanding your audience.